PROFILE:

Health magazine with the largest audience.
Keep your tone, eat healthy, relax... Advice that we hear very often. And that we forget fast. For in most of the cases the information is either too superficial or too detailed.  For that reason, Zdraven Journal with its well-balanced approach between the scientific and the practical speaks to its readers in an accessible and easily understandable language. In the magazine, you will find advice by specialists, medical news and everything you need to keep illness away, look wonderful and be perfectly fit. Zdraven Journal is the practical health magazine for Bulgarian woman.

Veselina Aleksieva, Editor-In-Chief of Zdraven Journal

pillars

• Wellness 
• Beauty
• Medicine
• Fitness
• Psychology
• Nutrition

target group

• 84% - women
• 72% - 30-59 years old
• 54% - live in towns
• 37% - among top 30% of people with the highest social status (level 1 or 2)
• 65% - married or living with a partner
• 73% - working

market info (print run & readership)

• a monthly magazine 
• over 97 500 people have read it in the last year
• over 27 900 average issue readership
• average print run - 19 500 
• cover price - 2.49 BGN (~1.25€)

contact person

Maria Lazarova
Tel: +359 2 4019 038
Fax: +359 2 4016 831
e-mail: m.lazarova@sanomabliasak.bg